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The Corps Network, the voice of the nation’s Service and Conservation Corps, andPlanters, America’s leading snack nut brand, are coming together to transform neglected land into natural spaces, in select communities across America. Ken Smith, the renowned landscape architect, is being tapped to design the spaces – with a whimsical touch befitting of the brand and its iconic character, Mr. Peanut.
Starting in 2011, The Corps Network and its member Corps will help Planters bring its “Naturally Remarkable” campaign to life by encouraging Americans to get their hands dirty, reconnect with the earth and experience real growth in their community.
Increasingly, companies are working with nonprofits to address a variety of issues facing our communities. The Corps Network hopes their work with Planters will become a model for what can be accomplished when the private and public sector join together.
“We are very excited about working with Planters,” said Sally Prouty, President & CEO. “Our rich histories and commitment to sustainability brought us together, and it’s our mutual desire to make a difference in our communities that drives us forward.”
This is the first national public/private collaboration of this type for The Corps Network. “We are very committed to the work we and our member Corps do. Our first major collaboration of this scale had to celebrate conservation and service,” said Sally Prouty. “ Planters’ commitment to sustainability and its desire to bring people together in service fit with what The Corps Network is about.”
“We want to celebrate where we came from. Planters are the original entrepreneurs – scrappy and down to earth,” said Jason Levine, Senior Marketing Director at Planters. “We’re excited to work with The Corps Network, its member Corps and local community volunteers to create spaces where people can reconnect with the land, plant memories and grow a community.”
About The Corps Network: Established in 1985, The Corps Network is the voice of the nation’s 143 Service and Conservation Corps. Currently operating in 47 states and the District of Columbia, The Corps Network enrolls more than 30,000 young men and women in service in addition to mobilizing approximately 227,000 community volunteers annually. For more information contact James Jones at [email protected] or visit www.corpsnetwork.org.
About Planters & Sustainability: Planters, America’s leading snack nut brand, has a long history of pioneering industry firsts and this inventiveness is delivered through a diverse portfolio of nutritious and delicious snacks.Planters is working with the National Peanut Board to recognize peanut farmers who are implementing sustainability practices and making positive social changes in their local communities. Planters is a founding member of the African Cashew Initiative, which aims to increase the cashew-related income of 150,000 cashew farmers over the next four years. Planters has also conserved 5.6 million pounds in packaging and shipping materials and its Suffolk, VA roasting facility has achieved a “zero waste to landfill” goal.